“Technical Facts are not enough” …

Review: INNOVATION & YOU 2018

At the INNOVATION & YOU, WS Spalluto and ELEMENT ONE offered their partner an exclusive communication training with Frank Wickertsheim in addition to technical information

“A successful mix of presentations, workshops, technology, good conversation – and a wine tasting. This is how the relationship between the premium manufacturer and the system house is winning,” says Andre Scholze, Managing Director of SEA about INNOVATION & YOU, to which WS Spalluto and ELEMENT ONE were invited for the first time on 24 and 25 April 2018. The first day of the industry meeting started rather unusually with a communication training by Frank Wickertsheim, one of Germany’s top sales and management coaches.
“With an excellent communication workshop, ELEMENT ONE exceeded my expectations for this event. I have received considerable added value for my daily work,” explains Erman Elibol, authorized signatory at Franken Lehrmittel.

“Our stated goal is to bring people into new environments,” says Thorsten Nees, Managing Director of ELEMENT ONE Multimedia GmbH. “Why not at such an industry event?” At INNOVATION & YOU, WS Spalluto and ELEMENT ONE bring together system houses, planners and retail partners from the areas of AV media technology, furniture and interior design to facilitate the exchange and to provide their partners with technical support bring the latest developments. “We want to further strengthen our network and cooperation with other companies by providing them with professional and personal added value.”
Under this condition, communication training with Frank Wickertsheim was therefore organized this year. Timely registration ensured participation. Under the title “How do I recognize my counterpart and communicate more successfully?” the participants learned more about personality types and their communication needs in general as well as themselves and were able to practice the appropriate customer approach. “Communication is not only decisive for the sales success and our partners were enthusiastic,” says Nees.

The next day, workshops, presentations and short lectures provided the latest knowledge about the market and technology. Product training was provided by PROWISE, JVC, CHIEF and NEC as well as installation training for touch displays, monitors, projectors and screens. An exclusive wine tasting in Castle Eberstein and a raffle rounded off the event entertaining.

(The press release can be found here for DOWNLOAD)

Day 1: Communication Training and afterward wine tasting on Castle Eberstein.

“A successful mix of presentations, workshops, technology, good conversation – and a wine tasting. This is how the relationship between premium manufacturer and system house is winning”, says Andre Scholze (center), Managing Director of SEA from Leipzig – here at the handing over of the first prize, the new SOCKET-X connection panel of ELEMENT ONE by Werner Spalluto and Thorsten Nees

WS Spalluto and ELEMENT ONE brought together system houses, planners and specialized trade partners from the fields of AV media technology, furniture and interior design at INNOVATION & YOU